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The Glu Drip

Updates and news from the Business Glu team and community. 

The New Norm:  Making Ends Meet

The New Norm: Making Ends Meet

The pandemic has caused sweeping changes within every industry we have from aerospace to the Worldwide web. Companies worldwide have scrambled to stay afloat by rearranging people, procedures, and budgets. So, what can be done to make ends meet?

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Remote Training for Your Team

Remote Training for Your Team

A remote team needs efficient and effective training just as much or even more than a team working at the same location.  By definition, a team needs to work together, combining their efforts to reach a goal. That refers to any team - from a sales team to a...

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Marketing Goal:  Content with the Content

Marketing Goal: Content with the Content

Marketing = Content. Content = Marketing. Either way you turn the phrase, whichever words and graphics you use in your marketing campaigns become your marketing campaign. Not only must you be strong in your marketing content, but you must also be content with how you are marketing.

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Push Those Push Notifications

Push Those Push Notifications

Digital advertising allows us to contact others with push notifications, subtle messages sent to their phones.  Those “nudges” are gentle reminders to potential or current customers about something important.  

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Ad Targeting on Facebook:  Bullseye!

Ad Targeting on Facebook: Bullseye!

How can you use Facebook Ads to find your target market? Facebook Business has a way to target ads to those who would be interested in your product or service. Let’s see how Facebook Ads can reach leads from three different audiences.

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Move Team Training to Your Own Private Space

Move Team Training to Your Own Private Space

You may need to move your team training to your own private space. Why? Because where you conduct team training makes a big difference. For the most effective venue, you want to avoid distractions and interruptions. In the middle of a live training broadcast in a social media group, your team may struggle to stay focused.

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Using Videos to Build Your Business

Using Videos to Build Your Business

Using video to market your business is your best bet for boosting your business. A video campaign may be the reason why a lead becomes a customer. This blog looks at some of the main reasons why video is a powerful approach to marketing.

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No Distractions

No Distractions

You want no distractions during team training, so your folks can soak in all they must learn. That’s why it doesn’t make good sense to use a Facebook group to post your training videos and materials.

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Help Your Team

Find out more about creating your team training app. Unlimited training and push notifications with no cost to your team. Business grows with Business Glu.

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